Thursday, November 8, 2007

bruun - 2 years of profit

Our investment in bruun turned out to be a lucky strike. After 2 solid years of amazing revenue streams, bruun is now ready to go beyond the local market where it operates and roll out globally.
So what is bruun? bruun is a product and services organization that helps companies grow their sales by up to 10% in almost any market and vertical. The folks at bruun are involved with the tobacco industry, paper and pulp, packaging and pharma to mention a few.

bruun is both a product, the bruun liquid, as well as a highly skilled services organization that has the necessary expertise in applying the bruun liquid in the required quantities. The correct quantities are essential to realize the potential 10% sales increase for bruun customers.

So, how does bruun make money? Both the bruun liquid and application services are part of a specific arrangement with the company that requires bruuns expertise. However it is common that bruun takes a percentage fee of the increase in revenue created by the 10% garanteed sales hike.

So what is this anyway? Well, simply put, bruun engages in a customers quality assurance process and applies the bruun liquid with a specific tool called the bruun applicator to the product. It is applied by a certified bruun operator that is highly trained at applying the correct amount of bruun to the end product.

Have you been bruuned lately? Chances are you have.

8 comments:

Anonymous said...

This sounds too cool to be true. What exacly does it do? I think I see the big picture, but what is the liquid made of, and why is it applied to "the end product"? Maybe I'm just dense...

HIPP Venture Capital said...

Well, I guess this is one of the trade secrets. Sorry can't be too specific here. What we can say is that the bruun company has proven again and again that 10% increase in sales is achievable and sustainable YoY. And should we add, without negative impact on customer satisfaction for these companies. Stay tuned as it goes public.

Anonymous said...

Where is this traded? I can't see and stock ticker for it?

Anonymous said...

But I still don't get what it does? I live in Hungary, and in Hungarian bruun is a instrument for nasal examinations? Is that what this is?

HIPP Venture Capital said...

No, no nasal stuff here. bruun is the leadning product and services offering for companies interested in increasing sales by 10%.

HIPP Venture Capital said...

To m stanley, is that Morgan by any chance? We are in an IPO situation with bruun, and no, it's not with you guys.

Anonymous said...

Hi. I'm in the paper industry as manager for a medium sized company producing copy/print paper. Can you outline how I could benefit from bruun?

Thanks,
CEO

HIPP Venture Capital said...

Mr Grunt, specifically witin the paper and pulp industry, we again and again show very positive results.